OUR PURPOSE

Why does Phrase It exist?

We really didn’t want to start an agency. At least not what today is considered a “marketing agency”. There is a lot of noise around marketing, and very little value.

We’ve decided to change that. How?

Everyone thinks they get marketing. Everyone thinks they can post on Social Media, click boost post and call it a day. Without plan. Without strategy. Without purpose.

And with all that noise you are overwhelmed as a consumer. Everyone swears they have the latest tips & tricks, hacks, courses that will get you what you want – whether it’s more clients, revenue, greater profit, or brand awareness. Not gonna lie to you, that just ain’t happening.

There certainly are some tricks or so-called hacks you can use to achieve a short-term goal. But marketing is a long-term game. It’s certainly cheaper for you to buy a course, and it’s 100% more profitable to sell a course than to do marketing. But we are not selling you a short-term, instant solution.

Our Purpose

We are selling you a strategy to get your company where you want it to be in the next 1 - 2 - 5 and even 10 years.

It’s easier to part with $100, $500, $1000 dollars for a quick fix in the terms of courses. But is that really your goal?

In our opinion, you have 2 options.
To believe and pay for quick solutions, because that’s how our brain works. It’s cheaper and faster, and we want instant satisfaction.

Or we tell you to yield tangible results you’ll need to spend thousands of $$$ and wait for months. It’s not that attractive, is it?

The first option seems more attractive, but believe me, it’s a trap.

We are all consumers.

Average person aged 16-64 years spends 7 hours a day using the Internet. Consequently, there are a lot of people looking to make money there. And we are constantly bombarded with hundreds of ads, content pieces, etc.

Do you really think an average website, copy, content, and ads without a strategy will help your company cut through that noise? If you do, you’ve definitely underestimated the amount of noise. But we don’t blame you - it’s what you’ve been served with for years.

We’re changing that.